This year has been challenging and with an increase in remote workers, the need for organizations to protect their workforce from phishing attacks and credential theft has never been stronger. With remote work on the rise, and strict compliance guidelines being implemented, organisations are required to rapidly adapt best of breed security technologies, including modern authentication standards in order to secure sensitive data.
Building on our goal of making strong authentication available to everyone, Yubico has taken many expansion steps to bring strong authentication to organisations around the world. Across EMEA and APAC, we have realised that our customers would benefit greatly from a wider range of channel options. By expanding our network of channel partners, introducing a new channel partner program, and offering new YubiKey subscription services globally, Yubico has been able to better support our channel partners and reach new milestones in 2020.
Growing Yubico’s UK channel landscape with Infinigate
After years of successful collaboration in many European countries, we are now expanding our partnership with Infinigate — named CRN’s 2019 UK Security Distributor of the Year — into the UK market. Based on our successful partnership in other markets across EMEA, Infinigate has become a perfect choice to help Yubico execute our ambitious growth plans for 2021 and beyond.
“Yubico is an exciting vendor for us. The technology is truly market-leading and they are pioneers in the security key space”, said Justin Griffiths, Managing Director at Infinigate UK. “Enabling our partners to provide their customers with cutting-edge security is Infinigate UK’s primary focus, and Yubico powers us to deliver broader solutions and even stronger security. Their technology ecosystem also integrates with some of our existing vendors, such as CyberArk, Entrust, Idaptive, and HID, as well as key technology providers including Google, Microsoft, and AWS.”
Infinigate brings a wealth of expertise in the cybersecurity space and will be a great addition to Yubico’s channel landscape in the UK&I. Our existing distributor, Distology, has consistently delivered a great value-add to customers and resellers in the UK, and will continue to be an integral part of our go-to market strategy.
Celebrating milestones with Yubico’s Partner Program and YubiEnterprise Subscription
Earlier this year, we launched the Yubico Partner Program for EMEA and APAC. Designed for companies of all sizes and profiles, it simplifies the onboarding process for new resellers and distributors. Based on performance, Yubico partners are classified in one of three tiers — Authorized, Certified, and Certified Gold — with Certified Gold partners considered extensions of Yubico’s team in terms of product knowledge and commitment to excellent customer experience.
YubiEnterprise Subscription, our new service-based YubiKey offering, was recently made available in EMEA and APAC on September 23. Now, Yubico channel partners across the world — including the United Kingdom, France, Germany, Nordics, BeNeLux, Australia, and more — can efficiently sell strong YubiKey authentication at scale.
Since Yubico was founded in 2007, YubiKeys have been sold on a per-device basis but with the increased need for flexibility within certain organisations, it is possible to purchase YubiKeys on a per-user basis with YubiEnterprise Subscription, and experience predictable OpEx spending. The replacement of lost or stolen YubiKeys, and upgrades to new YubiKey models, such as the most recent YubiKey 5C NFC are additional benefits included in the service.
Continuing scalable growth in EMEA and APAC
Yubico’s network of resellers in EMEA and APAC has grown significantly over the past few months, and we intend to keep this momentum as we enter into 2021. Our channel partners bring valuable expertise on all levels, including local procurement, logistics, and technical expertise – not to mention, they also help customers reach their business goals with Yubico’s technology.
We will continue to invest in our channel partners and equip them to continue offering tailored support to organisations on the path to modernising their authentication processes and solutions.