• Contact Sales
  • Resellers
  • Support
Yubico Header Text LogoYubico Header Text Logo
Why Yubicoexpand_more
Why Yubico
  • Enterprises
  • SMBs
  • Individuals
  • Developers
  • Careers
  • Partner programs
  • Affiliate program
  • Contact Sales
  • Events
  • Press room
  • Yubico Blog
  • Yubico Executive Connect
  • About us
  • The team
  • Investors
  • Innovation history
  • Secure it Forward
Man holding YubiKey
Easy-to-use, secure authentication

With YubiKey there’s no tradeoff between great security and usability

Why YubiKey
  • about Yubico
Google headquarters
Proven at scale at Google

Google defends against account takeovers and reduces IT costs

Google Case Study
  • about Yubico
Hand holding YubiKey behind Apple iPhone
Protecting vulnerable organizations

Secure it Forward: One YubiKey donated for every 20 sold

Learn about Secure it Forward
  • about Yubico
Productsexpand_more
All products
  • YubiKey 5 Series
  • YubiKey 5 FIPS Series
  • YubiKey Bio Series
  • Security Key Series
  • YubiKey 5 CSPN Series
  • YubiHSM 2 & YubiHSM 2 FIPS
  • YubiEnterprise Subscription
  • YubiEnterprise Delivery
  • Yubico Authenticator
  • Computer login tools
  • Software Development Toolkits
  • YubiCloud
  • Using YubiKey is easy
  • Find the right YubiKey
  • Works with YubiKey
  • Compare YubiKeys
Woman holding YubiKey 5ci
One key for hundreds of apps and services

YubiKey works out-of-the-box and has no client software or battery

Yubico protects you
  • about Yubico
See YubiKeys as a Service
YubiEnterprise Subscription delivers scale and savings

Gain a future-proofed solution and faster MFA rollouts

See YubiKeys as a Service
  • about Yubico
Solutionsexpand_more
Solutions overview
  • Zero Trust
  • Executive Order OMB M-22-09
  • Phishing-resistant MFA
  • Passwordless
  • Compliance
  • Cyber Insurance
  • Secure supply chain
  • Critical infrastructure
  • Hybrid & remote workers
  • Secure privileged users
  • Mobile restricted environments
  • Call centers
  • Shared workstations
  • Microsoft ecosystem
  • Salesforce workspace
  • IAM solutions
  • AWS environment
  • HYPR experience
Hand holding YubiKey behind Apple iPhone
The Bridge to Passwordless

Begin the journey to make your organization passwordless

Get the white paper
  • about Yubico
Lock on a laptop
Accelerate your Zero Trust Strategy

7 best strong authentication practices to jumpstart your Zero Trust program

Get the white paper
  • about Yubico
Government building
Federal cybersecurity requirements

See guidance for CIOs and leaders to prepare for the modern cyber threat era

Get the white paper
  • about Yubico
Industriesexpand_more
Industries overview
  • High tech
  • Federal government
  • Federal systems integrators
  • State & local government
  • Education
  • Financial services
  • Elections & campaigns
  • Retail & hospitality
  • Telecommunications
  • Healthcare
  • Pharmaceuticals
  • Cryptocurrency
  • Energy & natural resources
  • Manufacturing
man working a manufacturing line
Manufacturing and supply chain security

Authentication best practices for manufacturing using highest-assurance security

Get the white paper
  • about Yubico
Person looking at a computer with a government building showing
Phishing-resistant MFA: Fact vs. Fiction

Meet requirements for phishing-resistant MFA in OMB M-22-09 guidelines

Get the white paper
  • about Yubico
Remote workers at a wind farm
Secure energy and natural resources from cyber threats

Best practices for phishing-resistant MFA to safeguard your critical infrastructure

Get the white paper
  • about Yubico
Resourcesexpand_more
All resources
  • Yubico Blog
  • Cybersecurity glossary
  • Authentication standards
  • Resource library
  • Developer program
  • Product briefs
  • Solution briefs
  • Case studies
  • Get a pilot started
  • White papers and reports
  • Webinars
Laptop with a YubiKey inserted
BeyondTrust: secured with a subscription

A leader in Privileged Access Management simplifies YubiKey deployment

How they optimized ROI
  • about Yubico
S&P Global Market Intelligence report: old habits die hard

Only 46% of respondents protect their applications with MFA. How about you?

Read the report
  • about Yubico
Considering Passkeys for your Enterprise?

Learn how to avoid the common pitfalls of synced passkeys

Get the Ebook
  • about Yubico
Supportexpand_more
Support home
  • Find the right YubiKey
  • Set up your YubiKey
  • Downloads
  • Product documentation
  • Support articles
  • Support Services
  • Professional Services
  • YubiEnterprise Subscription
  • Works with YubiKey Program
  • Buying and shipping information
  • Security advisories
  • Help center
YubiKeys in lots of form factors
How to set up your YubiKey

Follow our guided tutorials to start protecting your favorite services

Set up your YubiKey
  • about Yubico
YubiKey on a keychain plugged into a laptop
Find the best YubiKey for your needs

Take the guided quiz and see which YubiKey best fits your or your businesses needs

Take the quiz
  • about Yubico
Worker with a calculator and laptop with a spreadsheet
Accelerate your YubiKey deployment

Technical and operational guidance for your YubiKey implementation and rollout

Professional Services
  • about Yubico
SubscribeStore
  • Home » Blog » Authentication: More Maturity, Choices in 2015

    Authentication: More Maturity, Choices in 2015

    John Fontana

    John Fontana

    December 23, 2014
    4 minute read
    Share on FacebookShare on TwitterShare on LinkedInShare via Email

    The past 12 months have been stressful given breaches and privacy violations and countries blocking all or part of their citizens’ access to the Internet (which by the way turned 25 in May).

    As the calendar turns to 2015, there is unprecedented power and pitfalls harnessed in computing devices and digital life.

    All this connectivity puts pressure on authentication, identity and access management to provide protections and reasonable peace of mind. I gathered a few of my colleagues to help sketch out some predictions on how that all looks in 2015, a year that will inherit the responsibility to fix 2014’s sins. In no particular order, here are our predictions: 

    Deepening security concerns fuel new authentication methods.
    Consider authentication’s importance as hacks ratchet up security needs while the number of connected devices explodes. Strong authentication is paramount as reliance shrinks on passwords as a security boundary. Adoption accelerates with help from vendors and organizations like the Fast Identity Online (FIDO) Alliance. Second factors will mature but watch out for new attacks, especially on mobile apps and SMS that leave a man-in-the-middle vulnerability. Old security trust models will give way to distribute and user-controlled trust models.

    Privacy violations raise awareness against unchecked data collection.
    Personally identifiable information (PII) has value and requires protection. PII is currency for free online services and retail discounts, but also bait to snare users into compromising positions or grave risk. A backlash against unchecked collection will arise as privacy missteps make headlines. Already the Pew Research Center shows more than 90 percent of adults feel a loss of control over how their personal information is collected and used by companies.

    Innovation around devices and home automation give rise to more authentication options.
    Who wears the pants in the family may not change, but who does the dirty work will. Wearables, smart devices, and the Internet of Things begin to handle the daily chores and processes of life. Most of these products arrive with little or no concept of a larger security context. Look for better protection on devices, or collections of devices, provided by contactless authenticators be it Bluetooth or Near Field Communications.

    Encryption for the masses that’s simple and secure hits mainstream.
    The past 12 months were about HTTPS, which had consumers encrypting most things on the move [even if they didn’t know it].  In 2015, we will start to care more about data at rest.  What if your cloud storage provider gets hacked?  Your login credentials go missing? There are bleeding edge options out there – these will become more refined with one or two emerging as leaders.  They will use Public Key cryptography deployed in a “Trust No One” [thanks, Steve Gibson for coining this] mode – where the secret keys never leave your control. Ideally those are generated on, and never leave, a Secure Element based authenticator.

    Browsers vie to become the next password managers.
    Browser sophistication is on the rise and that means new innovation. The second attempt at managing passwords via the browser will show marked improvement over the previous attempt that was picked apart by the security community. Capabilities will focus on frequently used sites, those that don’t involve financial transactions or as assistants for managing external authenticators.

    Phishing attacks in the enterprise grow by 10X.
    Give a man a phish and he hacks for a day, teach a man to phish and all hell breaks loose.  2014 demonstrated many corporate attacks are started by phishing someone inside the organization.  In 2015, best practice in the enterprise will include giving every employee authentication that has a strong resistance to phishing. FIDO specifications already address this scenario.  It will become an arms race — closing all the phishing doors before damage is done.

    Do you have any predictions for the coming year that relate to security, authentication, identity or access control? If so add them to the comments below.

    My colleagues Jerrod Chong, John Haggard, Ronnie Manning and John Salter contributed to this blog.

    Image: Stuart Miles/ FreeDigitalPhotos.net

    Share this article:

    Share on FacebookShare on TwitterShare on LinkedInShare via Email

    Recommended Posts

    • Q&A with CEO Mattias Danielsson: Yubico’s next stage of growth as a public company and what investors can expect

      Today marks an exciting, historic day in Yubico’s history: the company is now publicly traded under the ticker symbol YUBICO on Nasdaq First Growth North Market in Stockholm. As the cyber threat landscape continues to evolve rapidly through increasingly sophisticated attacks like phishing, the need for phishing-resistant MFA with the YubiKey are at an all-time […]

      Read more
      • Investors
      • Q&A
      • thought leadership
    • Five foundational cybersecurity controls to mitigate 90% of breaches

      During my 16 years in the cybersecurity industry, and after discussions with numerous CISOs and cyber security experts, they all agree that there are five easy steps all organizations can take to mitigate over 90% of all cyber breaches1.  Just like cars were not initially designed for safety, the internet was not designed for security. […]

      Read more
      • best practice guide
    • Okta + Yubico: Better together

      Modern cybersecurity needs to be phishing-resistant, but it also needs to incorporate a great user experience for employees, IT teams and customers. We know traditional authentication methods are perceived as user-friendly, but they are not secure and vulnerable to most attacks  – in fact, 59% of people still rely on username and password to authenticate […]

      Read more
      • Okta
      • Partner Program
    • Works with YubiKey Spotlight: How Yubico works with industry leaders who share the commitment to strong authentication

      As the cyber threat landscape continues to evolve rapidly in the form of more sophisticated attacks like phishing and ransomware, the need for industry collaborations and partnerships are more critical than ever to help businesses and consumers stay secure online. We first launched the Works with YubiKey (WWYK) program in 2018 with this in mind […]

      Read more
      • Works with YubiKey
      • wwyk
Yubico Text LogoYubico Text Logo
  • RSS
  • Twitter
  • LinkedIn
  • Facebook
  • Instagram
  • YouTube
  • GitHub
  • Product finder quiz
  • Find set-up guides
  • Buy online
  • Contact sales
  • Get Yubico updates
  • Careers
  • Events
  • Press room
  • About us
  • Investors
  • Partner programs
  • Affiliate program
  • YubiKey 5 Series
  • YubiKey 5 FIPS Series
  • YubiKey Bio Series
  • Security Key Series
  • YubiKey 5 CSPN Series
  • YubiHSM 2 & YubiHSM 2 FIPS
  • Yubico Authenticator
  • Zero Trust
  • Phishing-resistant MFA
  • Passwordless
  • Cyber insurance
  • More solutions
  • Industries overview
  • Yubico blog
  • Resource library
  • Cybersecurity glossary
  • Authentication standards
  • Developer program
  • Works with YubiKey
  • Help center
  • Downloads
  • Product documentation
  • Support Services
  • Professional Services
  • Contact support
Yubico © 2023 All Rights Reserved.
  • Sitemap
  • Cookies
  • Legal
  • Privacy
  • Patents
  • Terms of use
  • Trust