Yubico at CES ShowStoppers

Ronnie Manning

Ronnie Manning

2 minute read

Today, Yubico is demonstrating how to protect Google and WordPress accounts with YubiKey and U2F open standard at the ShowStoppers event (booth A-13) at CES 2015 (Consumer Electronics Show).

With the mission to make secure login easy and available for everyone, Yubico serves as a FIDO Alliance board member and is co-author and key driver of the FIDO U2F (Universal 2nd Factor) protocol. The YubiKey NEO and U2F Security Key are the first devices to support the public deployment of U2F-enabled Google Accounts and WordPress.

“CES highlights tomorrow’s consumer and business technologies, such as wearable computing, and Connected Homes. Secure user authentication will play a critical role as these products continue to become part of our daily lives. Yubico believes that U2F is the beginning of an entirely new generation of strong authentication — simple enough to scale to consumers, yet strong enough to protect against advanced hackers.” – Stina Ehrensvard, CEO and Founder, Yubico, Inc.

Main differentiators between Yubico U2F keys and traditional smart card- and hardware-based authentication devices include:

  • No need for drivers, client software and middleware – Uses native drivers and support built into the browser. No installation, no configuration – they just work! No certificate authority needed and open source reference software is available for integrations.
  • Highly scalable while protecting your privacy – Generates a new set of encryption keys for every service. The keys are only stored on the specific service being accessed. With this approach, no secrets are shared among service providers and YubiKeys support any number of services.
  • Great user experience – All it takes to register and authenticate is a simple touch of a button! Authentication can be owned and controlled by users, who connect directly to a service provider without a third-party software or service provider.

YubiKey NEO and FIDO U2F Security Key work across Windows, Mac, Linux and are currently available via Amazon.com and the Yubico store.

,
Talk to our teamTalk to our team

Share this article:
  • CEO Corner: Entering the second half of 2025 with momentumAs we continue to move further into the second half of 2025, I want to share a look back at our journey so far this year and as well as lay out Yubico’s strategic path ahead.  Resurgence in order growth and key segment wins While net sales declined for Q2, the end of the quarter […]Read moreCEOCEO CornerEarningsMattias Danielsson
  • Survey says: Your dog’s name isn’t a passwordWe all know we should be protecting our digital lives, but what are Americans actually doing? Yubico recently commissioned a survey, conducted by Talker Research, which asked 5,000 Americans in 10 major metro cities across the U.S. about their online security habits. Here’s a closer look at what they found (hint: they’re not as secure as they […]Read moreCompany Newssurvey
  • Passkeys are winning, but security leaders must raise the barPasswords are on their way out. In their place is a new form of login called passkeys that promises stronger security and less frustration. All passkeys offer the rare combination of improved usability and stronger security, especially when compared to passwords alone. But unless we act now, millions could be left more vulnerable than ever. […]Read moreDevice-bound passkeysHardware passkeypasskeyssynced passkeys
  • Your top YubiKey questions, answeredOver the 10+ years I’ve been at Yubico, I’ve had the pleasure of meeting customers, partners and many others talking about digital security. While every conversation is different, I am often asked many of the same questions about YubiKeys. One thing remains consistent: many people know they need better security, but they’re not sure what […]Read moreFAQYubiKey